What style actually is , and why we’ve lost sight of it.
‘Style’ is an interesting concept.
Is it trends?
Is it societal expectation?
Staying current? Staying youthful?
Flattering the body and ironing the creases?
Or…
Is it self expression? Visual communication?
Is it energetic exchange? Celebration?… Could it even be manifestation?
In a Tik Tok and Instagram world, countless influencers are vying to tell us what we need to wear.
Often harnessing our fears and insecurities to tell us what we need, how we should present, how to arrange our hair or where to place our accessories.
Which parts of our bodies are acceptable or unacceptable to highlight. Much of this is subtle. But much of it is not.
The pace is intentionally quick, forcing action now.
Quick!
Decide now!
Act now!
Before you’re left behind.
Before you fade into irrelevance…
before you’re forgotten.
What remains unseen here, is that the whole process is intentionally built on disempowerment.
We’ve become used to outsourcing our decisions to others. Allowing the external to decide our visual expression, our physical presence, and how we show up in the world.
We’ve dutifully followed the advice. Before the influencers, it was the magazines, newspapers, film, TV. Celebrity.
The source has changed. But the pattern persists.
The time has come for sovereignty.
It’s time to turn within.
And something is shifting. We feel it.
We really want to consume less as a global society. We see this in the rise and rise of vintage. The recognition of slow fashion, sustainable and ethical labels.
We truly want to choose better. And yet…
We may still find ourselves returning to the influencers and franchises on occasion. Because we’re still a little lost.
Faced with endless choice, decades of clothing to sift through, we find ourselves asking: What’s right for me? How do I choose?
And this is where everything changes. Because that question can’t be answered externally.
We must first KNOW ourselves.
Truly.
In how colour interacts with our skin.
In how proportion impacts our presence.
In the distinct difference of feeling, between alignment and facade.
This isn’t anti-fashion.
It’s anti manipulation.
It isn’t anti-expression.
It’s pro-intentionality.
It is not about becoming someone new, it’s about returning to yourself.
When we turn towards our own inner North, our true selves, we regain our personal power.
The New Style School exists to assist you in forging a path back here. Back to your authentic self. To discover a way of dressing, and being, that feels grounded, considered and entirely your own.
This work has been shaped through years of observing and working closely with women navigating this exact dynamic.
It can be tough navigating the tender and complex relationship between self-expression and external expectation. You’re not missing something.
You’re simply being invited to return to yourself.
This is the beginning of a larger conversation. To read more of our thoughts and philosophy:
Follow us on Substack: https://substack.com/@thenewstyleschool
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